If your clientele is local, there are excellent ways to expand your customer base and provide superior service via a website. Some veterans like Staples, Walmart, Office Depot, among others, know that their future survival is dependent on capturing the local online market as consumers spend more time than ever on the internet. Currently, over 50% of North Americans are online--and the numbers are rapidly increasing. 80% of people's income is spent within 20 miles from home. Are you getting the picture? Clearly, the internet offers incredible opportunities for local businesses.